Monday, September 21, 2026
Visualizations(5)
Lola Blanket vs. Its Dupe
Lola blanket interest peaked at 100 in early August and has fallen to 50, while 'lola blanket dupe' matched the peak and is holding stronger at 69, suggesting shoppers are now more interested in alternatives than the original.
Lidl Search Spike Ahead of NY Store Openings
'Lidl near me' exploded from a baseline of 2 to 85 in the week of Sep 20-26 as the discounter opened a Tappan, NY location on Sep 16 and announced a Staten Island opening for Sep 30.
Comfrt Dreamer Blanket Sustained Growth
Search interest in the Comfrt Dreamer Blanket has grown from near zero to a sustained 77 over the past 12 months, peaking at 92 in May and maintaining elevated levels through September.
Aviator Nation Spike on Lola Collab
Aviator Nation searches spiked to 76 in late August, coinciding with the restock of its Lola blanket collaboration, before settling back to 29.
Viral Blanket Rotation: Comfrt vs Lola
Comfrt Dreamer Blanket has shown steady year-long growth to 77, while Lola Blanket peaked at 100 in August and has cooled to 50, suggesting a rotation in the viral cozy blanket market.