Monday, September 7, 2026
Back-to-school tech demand is accelerating early with webcam searches up 10x in two weeks, while new fragrance dupes like Rayhaan Obsidian and Bujairami Hectic target Dior and Louis Vuitton as Prada Paradigme holds dominant. Labor Day Costco search anxiety hit triple Target and double Walmart, confirming predictable holiday traffic diversion.
Ongoing Stories(2)
Used iPhone Hunt
Still TrendingiPhone 12-15 buying queries continue to spike at +750% to +1,650% ahead of expected September launch
See previous coverageFragrance Dupe Rotation
Major UpdatePrada Paradigme holds strong at 67 while new entrants Rayhaan Obsidian (Dior Homme Parfum dupe) and Bujairami Hectic (LV Imagination dupe) emerge in rising queries
See previous coverageVisualizations(4)
Labor Day Retail Anxiety: Costco Dominates Holiday Search
Costco Labor Day search interest hit 100, more than double Walmart's 43 and 3.4x Target's 29, reflecting Costco's famous holiday closure policy
Back-to-School Tech Cluster: Webcams Lead Acceleration
Best webcams under $100 surged from 3 to 29 in two weeks (10x), while noise cancelling headphones hit 47 and smartphones stabilized at 29, signaling durable late-summer demand
Fragrance Dupe Rotation: New Entrants Challenge Prada Paradigme
Prada Paradigme maintains dominance at 67 while Rayhaan Obsidian emerges at 5; Bujairami Hectic fades from a 23 peak to 10 and Vulcan Feu declines from 31 to 7
Nintendo Switch Ban: A One-Day Wonder
Interest exploded from 3 to 100 in one week after Switch 2 console bans on September 5, then resolved as Nintendo reversed the bans within 48 hours